Matt Snow

My path to becoming a designer wasn’t a straight four‑year line through university. I worked multiple concurrent jobs to put myself through school and eventually graduated with a deep understanding of how hard work and persistence actually shape a career.


I studied multimedia at a time when nobody specialized, so I learned everything — photography, audio and video editing, 3D, animation, illustration, web design, and coding. I soaked it all up, and that breadth became the foundation of how I think about products, teams, and systems today.


Since then, I’ve spent decades designing and leading products across gaming, consumer tech, and high‑growth companies — earning awards, patents, recognition in global publications, and speaking opportunities around the world.


➜ My resume


Career Timeline


➜ Early Foundations — Multimedia, Web, and Interactive Design


Early Career — Web Designer

Created 130+ websites in under three years, including a high‑visibility project for Maine’s nuclear power plant.


1998 — Lead Designer → Quokka Sports

Led major digital experiences for NBC’s Olympic Games coverage, the NCAA Final Four, Marathon des Sables, and the GM Auto Show.


Promoted to Creative Director.


————


➜ Design Leadership in Tech & Gaming


2003 — Art Director → Adobe

Led the redesign of Adobe.com and built interactive experiences using Flash and After Effects.


Promoted to Experience Design Manager for Adobe’s Mobile Design team; helped launch the first Photoshop App and multiple flagship products across mobile, TV, and desktop.


2010 — Art Director → Zynga

First mobile art director; first employee to win a Rockstar Award in their first quarter.


Led UI/UX for nine successful titles, including Texas Hold’em and FarmVille Tropic Escape.


Promoted to Senior Creative Director, then Head of Experience Design, shaping the experience for millions of players.


————


➜ Executive Roles in High‑Growth Companies


2018 — VP of User Experience → Jam City

Led UI/UX for multiple franchises, including Harry Potter and Disney Emoji Blitz (each $500M+ lifetime revenue).


Launched three new games and scaled cross‑studio design practices.


2020 — VP of Brand & Design → Workrise

Doubled the design team, established a User Research function, and led a high‑impact company rebrand for Austin’s first tech unicorn.


2021 — Head of Product Design → Skillz

Scaled the design team, launched a full platform redesign, founded the User Research team, and contributed to several core product features.


————


➜ Advising, AI, and Global Mentorship


2023 — Advisor, Builder, Mentor

Advising startups, creating AI‑driven apps, and contributing to a stealth‑mode AI mobile game.


Named a Top 100 Mentor (out of ~30k) by ADPList, the world’s largest mentorship platform.